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Mintel’s 2018 Consumer Trends for North America

Stacy Bingle | Senior Consumer Trends Analyst



Learn how to use this year’s two key trends — “Trust Funding” and “Health Yourself” — to advance your brand.

In this webinar you’ll learn:

  • 3 actions that go a long way toward building trust

  • How Mars, SC Johnson and Southwest build trust

  • Specific opportunities for brands to meet self-care needs in each demographic

About the Presenter:

Stacy Bingle is a senior consumer trends analyst at Mintel. She joined the company in 2013, bringing with her an exciting blend of CPG, agency and marketing experience. Stacy’s time is spent traveling the Americas engaging global clients — from media and agency companies to CPG, beauty and financial services brands — in meaningful discussions around the consumer trends that will propel their businesses forward. A fascination with the dynamic ways consumers think, act and interact motivates Stacy to search the world, observe how trends play out, and continue to hone her market savvy.


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